Juice Global Revenue
The total revenue of Juice amounts to $102,468 million US dollars in 2020 and is expected to grow to $113,991 million dollars in 2023. The Juice market CAGR is expected to grow by 3.6% between years 2020-2023. The highest revenue is generated by other types of juice, juice mixers, and smoothies. The second highest revenue is generated by orange juice of $29,736.5 million dollars followed by $15,375 million dollars generated by apple juice.
Figure 1: Revenue
Figure 2: Revenue Growth
The Juices segment is expected to show a revenue growth of 11.0% in 2021.
Imports and Exports:
The top 10 juice exporters are Brazil, Netherlands, Germany, Spain, United States, China, Belgium-Luxembourg, Mexico, Italy, and Poland. Brazil makes up 17% of the total global juice export market in which is equal to $2.53 billion dollars.
The top 10 juice importers are the United States, Netherlands, France, Germany, United Kingdom, Belgium-Luxembourg, Japan, Canada, Austria, and Spain. The United States generates $2.06 billion dollars in import value and makes up 14% of the total global juice import market.
Juice Market Analysis:
Overall, the juice market CAPR is expected to grow by 3.6% annually and the total revenue in 2020 is $102,463 million dollars. The juice market isn’t very big compared to other beverages consumed around the world, however, ready-made smoothies and juice mixtures generates the highest revenue globally. The United States has a total of $22,738 million dollars generated. It is the country with the highest revenue.
To venture into the juice market, it is best to export into the United States as they have the highest revenue generated from importing and exporting juice. It is also best to sell other juice, juice mixtures, and/or ready-made smoothies.
United States Juice Revenue:
Globally, the United States generates the most money from the juice market. The total juice revenue generated by the United States amounts to $22,738 million dollars in 2020. In 2023, the total juice revenue generated by the United States is expected to be $23,412 million dollars.
The top 3 juice with the highest revenue is orange juice, apple juice, and other juice, juice mixtures & smoothies. However, orange juice will have a revenue decrease in 2023.
United States Juice Revenue Growth:
The overall revenue growth of juice is not very stable. The only two types of juice that within the positive scale of growth are apple juice and other juice, juice mixtures & smoothies.
People usually drink juice or smoothies for breakfast for a healthy lifestyle. Vegetable juice and green smoothies have become very popular in the United States as vegetable juice are healthier than fruit juice. A small amount of fruit juice is also added into the vegetable juice for a sweet taste.
Millennials are creating new juice trends as normal juice gets boring. Some of the trends include:
- Flavor combinations blended with turmeric, chia seeds, ginger, herbs, etc.
- Lemonade mixed with cayenne or mint.
- Pretty colors are popular with millennials and different fruits and vegetables are used to create pretty hues.
Global Marketing Associates has been helping food and beverage companies expand globally for over 15 years. Contact us for a free consultation to learn more about how we can help your company grow export sales.